What is a Copywriting Agreement?
A Copywriting Agreement is your MOST important legal document. If you only have one contract in your copywriting business, this is it!
A Copywriting Agreement sets out the legal agreement between a copywriter and their clients.
This includes scope, deliverables, revisions, payment terms and copyright assignment. Your clients will love it because it includes protections for their confidential information as well.
You can customise this template for every new writing engagement to suit your requirements. A well-written agreement will not only provide you with legal protection but will also help manage your client’s expectations.
Who can use this template?
- Freelance writers
- Content writers
- Ad Copywriters
- Suitable for all Australian states and territories
Do I need a contract for my copywriting clients?
Yes, definitely! A contract protects both you and your clients.
You should always have a contract signed before you start a new copywriting job for a client.
Putting things in writing protects both parties and gives certainty.
Contracts are about more than wrapping your clients up in red tape and telling them what they can’t do. Think of your contract as relationship insurance: it does all the hard, boring work of keeping the relationship on rails so that you can focus on the fun part – the actual copywriting.
What does this Copywriting Agreement template include?
Our Copywriting Agreement template covers everything you need:
- Schedule – table with a summary of the assignment (deliverables, deposit, fees, expenses etc.) on the first page
- Assignment and scope – confirmation of the scope, as per the schedule
- Deliverables – confirmation of the deliverables, as per the schedule
- Client Responsibilities, Warranty and Indemnity – what you need the client to do, plus important legal terms to protect you
- Revisions – how many rounds of revisions are included
- Approvals – the process for approval of completed work, any post-completion alterations
- Fees – how much you will be paid, as per the schedule
- Expenses – process for dealing with any extra expenses incurred
- Payment Terms – covers your payment terms, including how you will deal with overdue amounts
- Term – how long you will be engaged for
- Extension – covers the possibility to extend the agreement (both parties need to agree in writing)
- No Warranty or Guarantee – disclaimer basically saying that you can’t guarantee results or specific outcomes
- Promotion – consent to use the client for promotion in your business
- Confidentiality – both parties agree to keep confidential information private
- Intellectual Property– this covers intellectual property rights, including assigning copyright
- Limitation of Liability and Indemnity – to protect you against claims for losses and damages
- Termination – this explains how either party can terminate the agreement
- Dispute Resolution – process to deal with any problems that may arise
- General – standard contract clauses such as Assignment, Severance, Entire Agreement, Waiver and Governing Law
Other names for a Copywriting Agreement
- Copywriting Contract
- Freelance Writer Agreement
- Copywriting Terms and Conditions
- Copywriting Services Agreement
- Writers Agreement
Am I responsible for the accuracy of any claims made in my content or copy?
Yes, you are responsible for ensuring your work is accurate and not misleading.
Australian Consumer Law (ACL) includes a number of mandatory protections and guarantees to protect customers from unfair business practices.
It’s illegal to make false or misleading statements about products or services. The ACCC is responsible for enforcing consumer protections under the ACL, and they take their job pretty seriously. Fines for false and misleading conduct can reach into the tens of thousands (in most cases, infringements for companies are fixed at $12,600), so it’s well worth the extra effort to stay on their good side!
If you’re writing advertising copy or website content, make sure you get instructions from the client in writing and keep a copy on file just in case.
Is this template legally binding?
All of our templates are written by qualified Australian lawyers who hold an Australian legal practicing certificate.
We are affiliated with a commercial law firm based in Sydney.